Through Her Lens: Afifa Al Hashm’s Bold Vision for Omani Women’s Empowerment

By: Walid Al Maskari

Omanspire Co-Founder. Event and art management, communications and public relations with work experience in event management and public relationships in the government and private sectors.

In the Heart of Oman: Afifa Al Hashm’s Vision for Empowerment

Afifa Al Hashm stands as a beacon of empowerment for Omani women. Through her lens as a photographer, she captures not only the breathtaking landscapes of her homeland but also the strength, resilience, and multifaceted identities of Omani women. Her journey, marked by passion and creativity, serves as a powerful narrative of female empowerment in a rapidly changing world.

A Personal Journey of Discovery

Afifa’s journey into photography began with her love for travel and storytelling. When the pandemic grounded her ambitions to explore the world, she turned her attention inward, discovering the hidden gems of Oman. “It became a fun challenge to explore with my female friends, capturing not just landscapes but showcasing the true beauty of Oman to the world,” she shares. This exploration deepened her appreciation for her country and highlighted the importance of companionship among women in pursuing their passions.

Empowerment Through Art

For Afifa, photography is more than a hobby; it is a medium of empowerment. “When I am out on adventures with friends, I love taking photos that show their passion and resilience,” she explains. By documenting her friends’ experiences in nature, she challenges societal norms and embraces a life filled with adventure and exploration. Her work serves as a reminder that Omani women are breaking free from traditional confines, showcasing their strength in a modern context.

A Reflection of Cultural Complexity

Afifa’s photographs delve into the cultural complexities that Omani women navigate daily. “I want to show women as multi-faceted, not bound by societal roles,” she states. Her imagery captures the balance between tradition and modernity, showcasing women in traditional attire against the stunning backdrop of Oman’s landscapes. This contrast not only empowers women but also invites viewers to appreciate the depth and courage embedded in their stories.

Inspiring Change Through Community

One of Afifa’s most cherished projects was a trip to Dhofar during the Sarb season. “When I posted the series online, the response was overwhelming—people loved how I mixed the landscape with the human element to tell a story,” she recalls. This project exemplifies how her work resonates with the community, inspiring change and celebrating local culture. By engaging with vibrant Dhofari markets and highlighting local attire, she fosters pride and identity among Omani women.

Overcoming Challenges

Despite the joys of her creative journey, Afifa has faced challenges. “I’ve encountered societal expectations and safety concerns during road trips,” she admits. However, through perseverance and open communication with her family, she has gained their support. “I stay connected with loved ones during trips and share my journey on social media,” she explains, turning obstacles into opportunities for joy and growth.

Mentoring the Next Generation

Though she hasn’t formally mentored yet, Afifa often receives inquiries from aspiring photographers. “My advice is simple: stay true to your vision, use photography for storytelling, and most importantly—stay safe!” she advises. Her willingness to share her journey not only inspires others but also paves the way for future generations of female artists.

Celebrating Omani Women’s Day

As Omani Women’s Day approaches, Afifa feels a renewed sense of purpose. “I’m excited to use this platform to highlight the voices of women in the arts and celebrate everyday achievements,” she shares. Her upcoming photo series aims to capture Omani women from diverse backgrounds who are making significant contributions to their communities, further amplifying their stories.

A Vision for the Future

Looking ahead, Afifa envisions a world where Omani women in photography and the arts receive recognition both locally and globally. “I want to keep pushing boundaries, breaking stereotypes, and mentoring the next generation of female artists,” she declares. Through her work, she aspires to create a space where women can be both creators and subjects of transformative art, reshaping narratives and challenging perceptions.

Conclusion

Afifa Al Hashm’s journey as a photographer encapsulates the essence of Omani women’s empowerment. Through her lens, she not only captures the beauty of Oman but also the strength and resilience of its women. As she continues to inspire change and foster community engagement, Afifa stands as a testament to the transformative power of art and the indomitable spirit of Omani women.

Author

  • Omanspire Co-Founder. Event and art management, communications and public relations with work experience in event management and public relationships in the government and private sectors.

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